It’s no secret – tourism matters in Indiana – Indiana tourism dollars create more than just jobs

Written by Chronicle Staff. Posted in Community News & People in the News, Featured

Published on April 05, 2017 with No Comments

It’s no secret – tourism matters in Indiana. Travel, tourism, and hospitality represent Indiana’s sixth-largest industry, excluding government.

Whether it’s Notre Dame football fans heading for South Bend, Colts fans driving to Lucas Oil Stadium in Indianapolis, or people headed for Brown County, visitor spending brings cash to local communities, creating jobs, enhancing the local economy, and improving the quality of life for residents.

At the same time, travel and tourism enhance cultural awareness, help create a sense of place for a community, and can provide shared experiences to connect friends and families across generations. After all, as the Indiana Office of Tourism Development points out, a community cannot be a great place to visit if first it’s not a great place to live.

Here are some fast facts on Indiana tourism:

It takes only 380 visitors to support one new job in Indiana.

Every 488 Indiana visitors generate enough state and local taxes to pay for one Indiana public school student.

Having grown 5.8 percent, the tourism industry was the fastest growing job sector in the state economy in 2015.

Each Indiana visitor spends an average of $147 locally on transportation, lodging, food and beverage, shopping, and entertainment.

Each visitor generated roughly $32 in tax receipts, $18 of which went to state and local authorities.

If visitors stopped coming to Indiana, each of its 2.5 million households would have to pay an additional $550 in state and local taxes in order to maintain current levels of tax receipts.

Indiana was able to retain 76 cents of every $1 spent by visitors.

According to the 2015 Economic Impact of Tourism in Indiana, Hoosier destinations welcomed a record 77 million visitors, a 4.3-percent hike over the previous year. Leisure travelers made up 82 percent of total visitors, increasing day-tripper visitors by 3.7 percent and overnight visits by 2.3 percent.

During that same time period, visitors spent $11.5 billion in Indiana, an 8.6-percent increase. Of that total, $3.2 billion were spent on food and beverages, $2.5 billion on shopping, $2.1 billion on entertainment, $1.8 billion on lodging, and $1 billion on transportation.

The tourism industry employs 155,000 Hoosiers and supports 202,000 jobs statewide. Tourism contributes $8.7 billion to Indiana’s gross domestic product.

Source: Indiana Office of Tourism Development

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